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About Ditto PR

Founded by a reporter. Built for founders.

Work With Us

Ditto PR is the PR firm built for AI, emerging tech and fintech companies. Trey Ditto founded it in Brooklyn in 2012, after starting his career as an Associated Press reporter. Client experience includes Kraken, Anchorage Digital, Ledger, Polymarket, Unbabel and Vise.

About Ditto PR

Trey Ditto started Ditto PR in 2012. He began at 21 as a reporter for the Associated Press, then moved into Texas politics on the team that won Rick Perry his first full term as governor. President George W. Bush later appointed him deputy press secretary to Education Secretary Margaret Spellings, where he booked the first appearance by a sitting cabinet secretary on The Daily Show. Since then he has run communications for leaders including Nelson Mandela and George W. Bush, and for founders like Kevin Reilly at Kartel AI and Ryan Breslow at Bolt.

That background sets how we work. We think like reporters: what's the news, who covers it, and why now. We're a small team that likes the work and each other. We move fast, say what we think, and own our work. Every account is led by someone with 5+ years of experience and no more than five accounts, so the people you meet in the pitch are the people on your account. Trey also builds AI products himself, including Ditto's internal AI PR platform.

Our Process

Step 1

Align

We learn your product, your competitors and who covers your space.

Step 2

Define

We set the story and the message.

Step 3

Earn

We win the coverage.

Step 4

Amplify

We turn each win into content and social.

14+

AI clients in the last three years

9

Years in AI PR

100+

Tier-one placements

Trey and his team are smart and aggressive. Not only do they understand how to tell stories that lead to big media coverage, but they combine social, events, and even influencers to get maximum impact and awareness.

- Pascal Gauthier, CEO, Ledger

In a space where it's hard to tell hype from substance, Ditto is reliably helpful in figuring out the difference.

- David Morris, Reporter, Fortune

Get in Touch

Drop us a line using the form or call one of our specialists to find out exactly what we can do to promote your online presence or elevate your brand to new heights.