Strategic Counsel + Positioning
Ditto executed a strategic media plan highlighting Alchemie's mission to develop tools specifically for blind and low-vision students in STEM fields.
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Ditto executed a strategic media plan highlighting Alchemie's mission to develop tools specifically for blind and low-vision students in STEM fields.
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FIFA selected Layer 1 blockchain Algorand to power their digital collectibles launch leading into the 2022 FIFA World Cup in Qatar. While FIFA has deep ties to an audience of sports fans around the world, it needed guidance in reaching a crypto-native audience of NFT collectors.
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Algorand sought to leverage its Decipher event in Dubai to solidify its position as a leading blockchain platform, particularly in the Future of Finance. The goals included maximizing panel visibility, securing top-tier media attendance and engagement, generating compelling content, and prioritizing key news announcements for maximum impact.
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After months of growth, funding, and refining its solution, allwhere approached Ditto looking for support in launching out of stealth and building its little to no brand recognition, as well as establishing its CEO and founder Oscar Mattsson as a thought leader in the future of work community.
See Case StudyAnchorage had a relative lack of diversified media coverage and needed mainstream and crypto media coverage as it launched out of stealth mode, to position the company as a leader in crypto custody.
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142 stories in two years, 83 of them tier-one, including The New York Times, The Wall Street Journal, CNBC and Bloomberg TV.
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